One of the biggest mistake newbie bloggers or Digital Marketers make is not selecting the right niche.

Why? 

You will be spending a lot of time on your site, marketing, promotion, and so much more. 

If you dont have a passion or a huge liking for your niche then you will get bored and just stop everything else as well. 

Ever wondered why a teenager might love playing video games but hate cleaning his room, its because he loves to play games and hence he never gets bored of it. 
Similarly, if you dont love your niche be it books, dogs, football, makeup, anything (you get my point right?) you will lose all interest. 

and... 

Bye Bye to learning digital marketing. 

So make sure you take this step seriously.